01
Call answered
Every plumbing and HVAC call is picked up on the first ring, day or night, in your name.
24/7 AI front desk · Plumbing & HVAC
Stop losing high-ticket jobs to whoever answers first.
Burst pipes at midnight. No-heat calls in a cold snap. Overflow when every line is ringing. Brass AI answers, triages, and books the job in your name — 24/7 — so the work that pays the most never slips to a competitor or a voicemail.
Free 14-day pilot · No credit card · Live in a day
BA
ReadyBrass AI
AI voice front desk
Brass AI is ready to take the call
Press Play demoto watch it answer & book a job — or Start live to talk to it.
Answers in your name. Play the scripted demo, or start a live voice call right in your browser — either way it books a real job.
- 27%
- of home-services calls go unanswered
- <3%
- of missed callers leave a voicemail
- 21×
- likelier to win a lead answered within 5 min
- 76%
- won't return after one bad call
Invoca
Invoca
MIT / InsideSales
Invoca
Independent industry data — not Brass AI figures. Brass AI exists to flip them: it answers every call and books the job, 24/7.
Plugs into the tools you already run
ServiceTitanHousecall ProJobberZapierTwilioGoogle Calendar
Every booking and lead pushes to your CRM and field-service software via Zapier, webhooks, or API — no rip-and-replace.
Call to booking
One clean path from ring to booked job
Four steps run on every call — answered, qualified, booked, and confirmed — without a human lifting the phone.
02
Area checked
The agent confirms the caller’s ZIP or address is in your service area before promising a time.
03
Job booked
Trade, issue, address, and an agreed time are captured, and the booking is created with a reference.
04
Everyone notified
The customer gets a confirmation and the owner gets an instant alert — automatically, every booking.
ROI
See what answering every call is worth
Most plumbing & HVAC jobs are high-ticket and time-sensitive. Estimate the revenue you recover when no urgent call goes to voicemail.
ROI calculator
How much booked revenue are you losing?
It isn’t just missed calls — it’s after-hours emergencies, overflow when every line rings, and answered calls that never get booked. See the gap an always-on dispatcher closes.
Revenue walking out the door / year$288,000Capture this revenue
40jobs / mo never booked
$24,000at risk / mo
Your unbooked call volume — after-hours, overflow, and slow callbacks. The agent works that pool 24/7, in your name.
Built for the trades
Everything to answer and book every call
Answers in your name
Your business name, greeting, voice, and number. Callers reach a polished front desk that sounds like your best office hire — not a generic robot.
- Your name & number
- Your greeting & voice
- Your dashboard
Books real jobs, 24/7
Not a message-taker. It captures the job, checks real availability, and pushes a booking with a reference to your CRM or field-service software — around the clock.
Confirms the service area
Out-of-area callers are routed to a manual handoff, so you never book a job you can’t run.
Instant confirmations
Customers get a confirmation message and owners get an alert the moment a job is on the calendar.
Honest by design
Coverage, availability, bookings, and messages are only ever claimed after they actually happen.
Live in days, not months
Point a tracked number at the front desk, set the area and trades, and launch. No call center, no new hires.
Why Brass AI
Every other option leaks jobs
Voicemail loses the call. An answering service takes a message and hands you back a callback. Brass AI books the job — in your name, around the clock.
| Capability | Voicemail | Answering service | BABrass AI |
|---|---|---|---|
| Answers every call — nights, weekends, overflow | No | Yes | Yes |
| Knows plumbing & HVAC triage | No | No | Yes |
| Confirms your service area before promising | No | No | Yes |
| Books the job — not just takes a message | No | Limited | Yes |
| Pushes the booking to your CRM | No | No | Yes |
| Texts the customer a confirmation | No | Limited | Yes |
| What it costs | Free — jobs slip away | Per-minute, scales up | Flat monthly |
| Time to go live | — | Days to weeks | About a day |
Trust & compliance
Built to be trusted on every call
An AI answering your phone only earns its keep if customers trust it — and if it keeps you on the right side of the rules. So we built the guardrails in, not bolted on.
Always offers a human
It hands off to your team on request or whenever a call needs a person. It never replaces your crew — it makes sure no caller is left on hold or in voicemail.
Honest by design
It never claims a booking, an open slot, or a text that didn't actually happen — that honesty is enforced in code, not just promised in a prompt.
Announces it's an AI
Every caller is told up front they're speaking with your automated assistant. No pretending to be a person, no deception.
Consent-aware recording
Where your state requires all-party consent, the agent discloses recording at the start of the call — region-aware, so you stay compliant.
PII masked by default
Caller phone numbers and service addresses are masked before they're ever written to storage or shown in your dashboard.
Your data is yours
We never sell your data, and you can export or delete your workspace whenever you want. Encrypted in transit, scoped per account.
Why now
Your customers are ready to talk to a great front desk
The phone is back as the first thing people reach for on an urgent, high-ticket job — and they’ll happily talk to a capable AI, as long as a human is one step away.
44%
now prefer to call a business for help — the #1 channel for urgent, high-ticket jobs.
77%
are fine with an AI answering, as long as a real person is one step away.
63%
can no longer tell a great AI voice from a human on the phone.
Be our first measured case study
We won’t put words in another owner’s mouth. Brass AI tracks booked jobs, missed calls recovered, and revenue per account right in your dashboard — run a free pilot and the numbers will be yours, with your name on them.
Pricing
Start free. Scale per client.
Pilot
Free14-day trial
Prove it on one client before you pay a cent.
- 1 client / location
- Full voice + booking flow
- Branded dashboard
- Email support
Pro
Most popularLet’s talkper-location plan
For a single plumbing or HVAC business.
- Everything in Pilot
- Unlimited calls & bookings
- Text confirmations
- Call attribution & ROI
Multi-location
Customvolume pricing
For companies running several locations or crews.
- Every location in one console
- Volume pricing
- Priority onboarding
- Dedicated support
Questions
Built for the first pilot
Is this built for plumbing & HVAC?+
Yes — it’s purpose-built for the trades. It triages plumbing and HVAC calls, checks your service area, and books the job. It also protects the ad spend you already run by turning more paid calls into booked work.
Can I try it right now?+
Play the scripted demo instantly, or start a live voice call in your browser from the demo widget — no setup required.
What if messaging isn’t connected yet?+
Notifications are recorded as queued and never shown as delivered until they actually send. The product never claims something happened when it didn’t.
Why plumbing and HVAC?+
They’re high-ticket, time-sensitive trades where the first business to answer and book usually wins the job — and the emergencies that pay the most happen at the worst times.